"Famous" Toby Mamis has been Alice Cooper's personal/tour manager for decades, second only to manager Shep Gordon in the Alive Enterprises chain of command. Toby runs the day to day business, keeping the Alice Cooper show on the road and making sure everything runs as it should.

Before working full time for Alice, Toby Mamis had been a journalist, PR and manager. He worked with John Lennon with Yoko Ono and the Plastic Ono Band, The Runaways (he briefly appears in the 2018 Runaways documentary movie) with Joan Jett and Lita Ford, New York Dolls, Blondie, and Uriah Heep amongst many others. He was Suzi Quatro's manager when she opened for Alice in 1975, and also Blondie's manager when they opened for Alice in 1978. He was quite the scenester in NYC and Detroit, knowing anyone who was anyone. As such he's known Alice and Shep since about 1970. He was one of the journalists on the famous 1972 Alice Cooper bus ride and in 1988 said it was still his most outstanding memory.

As a journalist Toby wrote for many publications including FMQB, Creem. Action World/Good Times. Zoo World, NME, Penthouse, Oui, Junior Scholastic (!), LA Free Press, Metropolitan Review and Rolling Stone's short-lived NY Flyer. He was also associate editor of Performance Magazine.

In 2017 he recieved a special 'Artist Management Award' during the Music Biz 2017 Industry Jam 2 at the Renaissance Hotel in Nashville, where Bob Ezrin made a presentation speach, and the original Alice Cooper band, Alice, Neal, Dennis and Michael, performed a short set in tribute.